The debate showed how much Rudd, rather than maintain the aura of incumbency he so well established when he returned, has needed to take up the negativity himself. Shouldn’t the ads be doing that?
In failing to make its anti-political attack on the Coalition, Labor is seeing it rebound and they being the “political” operators.
Could it be that the RBA had more influence over election timing than Sussex St?
The common theme running through the message is a new way economic policy is being viewed, namely that government is not responsible for the state of the economy, rather just for protecting the electorate from the worst of it.